Apparently, Rogers is considering offering banking services http://www.moneyville.ca/article/1049879--rogers-applies-for-banking-license
Take a look at the general tone of the comments following the article. Clearly, the issue with Rogers (as discussed at length here in previous posts) won't be solved by adding new products and services. I snapped a shot of Moneyville's poll (after casting my vote).
Rogers needs to stop looking to extract more revenues out of a battered, bitter customer base, and put some tangible effort into taking care of the customers they have while they still have them, perhaps even making it possible for customers to actually enjoy being a Rogers customer
Of course, I'm not holding my breath.